For today’s professional commercial finance consults, maintaining a dynamic and informative online presence is not just advantageous – it’s essential for staying ahead of the curve. One of the most effective ways to achieve this is by regularly adding fresh and valuable content to your website’s blog. Beyond merely filling space, consistently updating your blog with relevant and insightful articles offers a myriad of benefits, both in terms of search engine optimization (SEO) and engagement on social media platforms like LinkedIn.
From an SEO standpoint, regularly publishing high-quality blog posts serves as fuel for boosting your website’s visibility and ranking on search engine results pages (SERPs). Search engines like Google prioritize websites that regularly produce fresh, relevant, and authoritative content. By strategically incorporating targeted keywords and phrases related to commercial finance consulting into your blog posts, you can enhance your website’s chances of ranking higher for relevant search queries. This increased visibility not only drives organic traffic to your site but also positions you as a trusted authority within your industry, fostering credibility and trust among potential clients.
Tapping into reputable sources of industry insights and trends is indispensable to consistently generate valuable content and ideas for your website’s blog. Following important mainstream magazines or blogs that regularly publish articles relevant to small business owners and the economy can serve as a wellspring of inspiration. Publications such as Forbes, Entrepreneur, Inc., Bloomberg Businessweek, and The Wall Street Journal offer comprehensive coverage of emerging market trends, financial analysis, and expert commentary on topics crucial to small business success. Additionally, however, leveraging insights from many popular small business-focused publications can provide you with ideas for captivating content that will get you ideas that are often “out-of-the-box” and will make your posts stand out in the crowd. Below are ten (10) online blogs and magazine publications that all commercial finance consultants should view periodically or even daily to get your creative marketing juices flowing.
- GUIDANT FINANCIAL BLOG: Guidant is a lender that specializes in helping business owners use their retirement accounts to fund business startup costs. However, Guidant publishes a small business-focused blog that will periodically provide you with ideas for powerful content for your own website’s blog.
- AMERICA’S SBDC BLOG: SBDCs are America’s nationwide network of Small Business Development Centers and are a partner program of the SBA. SBDCs are hosted by universities, colleges, state economic development agencies, and private sector organizations, and their blog is a treasure trove of articles of interest for all types of small business owners.
- FIT SMALL BUSINESS BLOG: Since founding Fit Small Business in 2013, over 80 Million readers have relied on us to deliver the best answers to their small business questions. Fit employs experts with deep industry experience on various topics and puts readers at the center of everything needed to run a small business.
- CDC SMALL BUSINESS FINANCE BLOG: Since its beginning in 1978, this blog advocates for and provides access avenues to affordable and responsible capital. Additionally, you will find hundreds of YouTube videos that you can utilize to make your blog stand out among the rest.
- SMALL BIZ CLUB: Small Biz Club is an online destination to help solo entrepreneurs, family-run businesses, or startups learn how to innovate, grow, and connect with others in their communities. Small Biz Club provides content on leadership, management, sales and marketing, and working with investors.
- AHREFS BLOG: Ahrefs is an SEO and marketing blog that helps business owners and SEO experts expand their knowledge and deliver better results. Ahrefs is a popular paid marketing tool for SEO, but the Ahrefs blog is supplementary and 100% free.
- NEIL PATEL BUSINESS BLOG: Neil Patel is a bestselling author, serial entrepreneur, and top influencer on the web. His blog is one of the best education business blogs for marketers and small business owners.
- ZEROHEDGE: Get a curated daily recap of the most popular and important stories. Our goal is to skeptically examine and, where necessary, attack the flaccid institution that financial journalism has become, to liberate oppressed knowledge, and to provide analysis uninhibited by political constraint. Zero Hedge is a far-right libertarian financial blog and news aggregator.
- SMALL BUSINESS TRENDS: Small Business Trends is a long-running, wide-reaching news site that’s produced more than 23,000 pages of business-related content since 2003. Founder Anita Campbell has grown this entrepreneurial community with blogs sourced from trusted journalists, experts, and editors.
- MISES WIRE: This is the article archive for the Mises Institute and presents a never-ending wealth of important topics for the economy and small business owners. This site is all about Austrian economics, a subject all commercial finance consultants need to explore.
By monitoring these mainstream magazines and blogs, you gain access to a diverse range of perspectives and expertise but also position yourself at the forefront of industry trends and developments. This proactive approach not only enriches your blog content but also enhances your credibility and authority as a thought leader in the field of commercial finance consulting. Ultimately, leveraging these valuable resources empowers you to create content that resonates with your target audience, drives engagement on social media platforms like LinkedIn, and fosters meaningful connections with potential clients.