CFC Corner

Consultants: Invest in Your Personal Brand. Get Certified

In today’s competitive marketplace, staying ahead of the curve and demonstrating expertise is more crucial than ever for commercial finance consultants. While experience and a proven track record are undeniably valuable, obtaining professional certifications can […]

Factoring Broker Marketing Plan
CFC Corner

Consultants: Lay Out Your Plan and Decide Where You will Work

As we’ve said, building success in the competitive industry of commercial finance consulting requires a well-defined marketing plan tailored to your target audience, industry trends, and business objectives. While various marketing channels and strategies exist, […]

Factoring Broker Building Prospect Target Lists
CFC Corner

Filling Your Bathtub: Building and Managing Target Lists

For factoring brokers and commercial finance consultants, success hinges not only on understanding the nuances of financial transactions but also on mastering the art of marketing and, in particular,  target marketing.  And, when it comes […]

CRM,listbuilding,factoring broker,marketing
CFC Corner

7 Important Considerations When Choosing a CRM

CRMs (Customer Relationship Managers) are powerful organizational and marketing tools used by virtually everyone involved in sales.  While simple referrers in the factoring industry that work strictly on social media can probably operate without one, […]