Social Media Marketing

The Backbone of B2B Web Marketing: The Importance of Backlinks

When taking an inventory of the many tools available for factoring brokers and consultants for B2B marketing, one of the most important is running an informative website blog.  As with all consulting businesses, brokers are […]

Social Media Marketing

Factoring Agents, Brokers and Bloggers: Why You Need WordPress!

In its simplest terms, WordPress is the most popular way to create and manage your own website or blog.  In fact, worldwide, WordPress powers over 43.3% of all the websites on the Internet. Yes more […]

Blogs and Setup

WordPress 101: What are WordPress Plugins?

WordPress is one of the most popular content management systems (CMS) in the world, and one of the key reasons behind its success is its extensibility through plugins. But what exactly is a plugin in […]

Business Development

Developing Your Sales Story (Elevator Pitch)

Of all the sales tools in your arsenal, your sales story (or elevator pitch) is the most important and you will likely use it, in one way or another, every time your market or network.  […]